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How a Medieval Tavern Game Taught Me About Customer Segmentation
I love a good management sim, and this one was no different. You build a cosy medieval tavern, serve guests, hire staff, upgrade your space, and slowly expand into new areas like a hotel. It’s one of those satisfyingly calm games that scratches the same itch as tidying your studio or rearranging your market stall.
Oct 7, 20253 min read


Brand Building for Makers:
What The Sims Can Teach Us About Worldbuilding in Marketing If you ever played The Sims, you’ll remember the loading screens: They didn’t...
May 12, 20253 min read


What Tomb Raider Can Teach Makers About Marketing in 2025
Discover what makers can learn from Lara Croft’s legacy. From brand storytelling to evolving your visuals, these marketing lessons will help you build a bold, resilient brand in 2025.
May 7, 20253 min read


What Diner Dash Taught Me About Marketing for Makers: Strategy Over Chaos
Diner Dash taught me early lessons about business. Here's what makers can learn from Flo’s fast-paced world, and why a clear strategy matters more than hustle.
May 2, 20252 min read
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